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Community Highlights

These highlights feature efforts by the community that are bringing us closer to a modern vision for hydropower. Interested in featuring your project? Contact the Vision team.
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Still image from the digital campaign that shows a picture of a river with words in an overlay that say, Hydropower: the solution that's right in front of you.
Still from NHA's digital marketing campaign. (Photo courtesy of NHA)

Hydropower: The Solution That’s Right in Front of You, a Digital Campaign

Tags
Enhanced Collaboration, Education, and Outreach
Renewable Recognition
Sectors
Industry
Other stakeholders

The National Hydropower Association elevated the visibility of hydropower as a renewable energy source through its digital advertising campaign, Hydropower: The Solution That’s Right in Front of You. The campaign took a storytelling approach that leveraged engaging photos and videos to appeal to a broad audience on social media and streaming platforms. The materials highlighted how hydropower provides clean and reliable energy, supports other renewables, has a long record of success as well as room for future innovation, and provides additional value through recreation opportunities. The impactful campaign reached millions and had a largely favorable impression, boosting hydropower’s visibility as a renewable energy and communicating its myriad value to a wide audience. 

Learn more about the campaign from NHA. 

Published on December 6, 2024
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A student watches as a researcher holds a juvenile salmon and tags it with a passive acoustic transmitter.
Students at Salmon Summit learn about fish passage and tagging from hydropower researchers. (Photo by Andrea Starr | Pacific Northwest National Laboratory)

Salmon Summit Brings Hydropower to Students

Tags
Enhanced Collaboration, Education, and Outreach
Workforce Development
Sectors
DOE/National Labs
Other stakeholders

The Salmon in the Classroom curriculum, sponsored by the Benton Conservation District (BCD), is an annual program in which fourth and fifth grade students across eastern Washington raise fish in the classroom. The curriculum culminates in the release of the fish into the Columbia River during the Salmon Summit, where students learn about fish passage, hydropower, and related careers. With support from the Department of Energy Water Power Technologies Office, researchers from the Pacific Northwest National Laboratory (PNNL) partner with BCD bring the latest science on hydropower and fish passage to thousands of students in person and via live stream, including live demonstrations of juvenile salmon tagging and release. 

The educators involved in Salmon in the Classroom are also invited to participate in PNNL’s Teacher-Scientist Partnership—a professional development opportunity for educators to work directly with PNNL researchers and staff to tackle real-world scientific challenges. The program aims to help teachers take real-world problems and lessons—in this case about hydropower—back to their students to inspire the future workforce.  

Learn more about Salmon in the Classroom at the BCD website. 

Published on June 5, 2024
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